Pazi kako voziš!

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Client Federalno Ministarstvo Unutrašnjih poslova
Campaign Pazi kako voziš!
Year 2018

BORAM produced billboards and advertisements highlighting the causes and consequences of traffic accidents. The unique campaign caught the immediate attention of BiH drivers, and media personnel and came to be regarded as one of the country’s most successful campaigns. It is said to have educated BiH citizens “overnight”.